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If you want AI to recommend your hotel, you need to think like a journalist
Panicking about GEO? Don't. Getting your travel brand noticed by ChatGPT and Gemini isn't about complex coding, it's about having a real story to tell.
Sarah Gordon
Jun 296 min read


The 20 per cent tax: Why your hotel website is leaking revenue to OTAs
A beautiful hotel website means nothing if it fails at the final transaction. By examining the precise analytics of the digital guest journey, you can permanently shift the balance of power back to your own channels.
Peregryn Team
Jun 26 min read


Case Study: DAf - Attracting Premium Wineries with SEO-Driven Web Copy
We combined deep beverage-sector insight with advanced search tactics to completely optimise the digital relaunch of global creative agency DAf ahead of its 20th anniversary.
Peregryn Team
Oct 1, 20252 min read


Case Study: Hilton The Ilisian - Website Content and On-Page SEO Strategy
When it comes to SEO for hospitality, you need a strategic approach combined with crafted copy. At Peregryn, that’s what we delivered to Athens-based The Ilisian.
Peregryn Team
Jun 25, 20251 min read
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