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The 20 per cent tax: Why your hotel website is leaking revenue to OTAs
A beautiful hotel website means nothing if it fails at the final transaction. By examining the precise analytics of the digital guest journey, you can permanently shift the balance of power back to your own channels.
Peregryn Team
Jun 26 min read


How to promote a hotel online: A strategic guide to secure those direct bookings
In a world of algorithms and intermediaries, your hotel’s soul is its greatest competitive advantage. Here’s how to combine the art of travel storytelling with the science of hotel SEO.
Peregryn Team
Mar 1812 min read


Case Study: Sani/Ikos Group - Employer Brand Strategy and Positioning
We established a new tone of voice and communication strategy for Sani/Ikos Group, working with the Employer Branding team to inspire and distinctive groups.
Peregryn Team
Jan 132 min read


Unlock travel brand growth: Mastering SEO, content and online engagement for tangible results
From organic SEO to travel digital marketing campaigns, here’s how to maximise your visibility online and drive action
Peregryn Team
May 5, 202511 min read


Why the best hotels have blogs... and what they write about
The best hotel brands in the world have blogs to boost their brand and reach their target audience. Here’s how to develop yours
Peregryn Team
Feb 25, 20255 min read


SEO for Hospitality: Attract More Guests & Increase Revenue
SEO for hotels and travel brands builds trust and boosts rankings. Here's how to do SEO campaigns the right way.
Peregryn Team
Jan 27, 20255 min read


Optimising your hotel's online visibility: A guide to keyword strategy to build organic traffic
To make your online presence stand out, it is important to conduct SEO keyword research as the basis for all hotel content.
Peregryn Team
Jan 4, 20253 min read


Maximising your hotel's online presence through guest posts and link building
A targeted approach will help you gain links from high-authority websites, increasing your website's credibility and visibility
Peregryn Team
Nov 1, 20243 min read
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